Cash Converters Dandenong Opening Hours – Cash Converters is Australia’s largest second-hand dealer and also offers a wide range of personal finance services to its customers. The company has expanded internationally and now has more than 700 stores in 16 countries and a thriving online business.
Founded in 1984, the organization also has a philosophy of continuous improvement in all areas – including IT and data science.
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This focus on continuous improvement led Dr. Ryan Behdad, the company’s head of data science, for championing the launch of Azure Synapse Analytics. Previously, Cash Converters used Azure SQL to build and manage their data warehouse, but the opportunity to migrate to Azure Synapse Analytics and take advantage of the pay-as-you-go features was compelling – as were the additional features and functionality.
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The transformation was completed in just a few weeks, and according to Behdad, Azure Synapse Analytics proved to be easy to deploy, configure and use.
Cash Converters has a lot of data – from retail locations, websites and operating systems. Customers can shop online, get quotes for items they want to sell, and apply or manage loans through the Cash Converters website or app – with data collected every step of the way. This is designed to provide the enterprise-wide visibility that managers and senior executives need to effectively run their business.
Behdadi explains; “We have a lot of data at our disposal and we always want to make the most of it. It enables us to make business decisions based on data.”
The data details Cash Converters’ 200,000 personal finance customers and 1.5 million in-store transactions made each year – the entire database can reach up to 7 terabytes.
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Insights into the data allow managers to perform credit risk assessments on personal finance applications and predict the likelihood that a customer will make regular loan repayments if the application is approved. Data sourced from Synapse comes from a data digest that is refreshed nightly to ensure managers can make decisions based on the most recent information available.
According to Behdad, this approach is already benefiting both companies and customers, adding that; “Applying machine learning to retail is on our agenda.” For example, this would help money converters to understand where they can best locate their stock based on customer demand and also where there are opportunities to open other outlets.
The organization uses the data operationally – for managing the purchase and sale of goods, as well as for managing credit approval and ongoing credit management.
His analytical focus is on interpreting this data to make better decisions and understand how the business and market are performing and what customers are looking for.
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It also uses machine learning to perform predictive modeling that can be used for long-term strategy formulation. For example, this reveals patterns of behavior across different groups that can inform money converters about future products they can develop to meet customer needs.
It was very simple, just adding the connections to Synapse and the data was immediately available…all the work behind the scenes was very fast. It was really fast and very efficient. – dr. Ryan Behdad, Head of Data Science, Money Converters
According to Waqas Hussain, an experienced data engineer on Behdad’s team, the decision to move from Azure SQL Data Warehouse and Azure Databricks to Azure Synapse Analytics was fairly straightforward. While the team was familiar with other technologies in the market, such as Snowflake, the opportunity to stay in the Azure ecosystem promised a smoother, faster and more cost-effective transformation path.
Change management was also minimal, as the IT team knows the Azure stack, and business users found the transition to the new platform simple. “They can continue to use familiar things like Microsoft SQL Management Studio to access data. Everything is available,” adds Hussain.
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Azure Synapse Analytics also promised greater value. “You don’t have to pay any upfront costs. You only pay for what you actually use,” he says.
Behdad says Cash Converters is already saving more than 40 percent as a result of the transformation because it no longer has to run a dedicated cluster 24×7 — the company simply pays for what it uses.
Because Azure Synapse Analytics is integrated with Azure Active Directory, which is already used by money converters, access to the Synapse system is easy to manage and control.
First, the three Cash Converters data sources have been moved to Azure Synapse Analytics, making the data very accessible, according to Behdad. This data is in the domain of personal finance and is mainly used for queries, reports and reviews. “SQL queries can be easily written in any programming language or in any environment. We can have a Python script that uses just one SQL query and connects to data sources via ODBC and accesses the data without having to install special libraries.”
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He adds that its integration with the company’s open-source visualization tool Redash was also easy. “It was really simple, just adding connections from Synapse and the data was immediately available in the visualization, and lots of different charts and tables were created from that data.
“The whole thing behind the scenes was really fast. It was really fast and very efficient.”
Now people in the company, from analysts to senior managers, have easier access to information in the form of charts and reports built on this data.
In addition to a core group of data scientists supporting the organization as a whole, Behdad’s approach has been to have data scientists spread across all money converters to support the various business units in their day-to-day analytical needs. He is now focused on improving the quality of data available to business units and exploring whether the Azure Synapse Analytics workspace can accelerate access to insights – all in the spirit of continuous improvement. Cash Converters Dandenong buys and sells used goods including jewellery, phones and watches. We also offer cash loan solutions that are right for you. 321 Lonsdale Street, Dandenong VIC 3175. +61 3 9794 9909. [email protected].
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Welcome to Cash Converters. Cash Converters is a popular place to buy and sell in New Zealand. We are the world’s largest used goods dealer and market leader in pawnshop and small loan servicing.
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